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professor, Byungho Park

Professor Park Byungho received a Ph.D. from Indiana University in 2006 and was a professor of the Department of New Media at the National University of Singapore. Currently Professor Park is a professor at KAIST Business School. While lecturing to MBA students at KAIST, he has been conducting extensive activities such as research and industry advisory activities as a director of Information and Media Research Center. Prof. Park is mainly engaged in the domain, encompassing advertising, PR, information media consumer research, and convergence of management and brain science.

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