Improve competitiveness in offline stores

Make effective marketing decisions and enhance your store management based on objective analysis of customer behavior. Nexshop Behavior Sensing collects and analyzes data from in-store customers and their preferences. Retailers can allocate staff more strategically and confirm effectiveness of marketing efforts.

Benefits

What can Nexshop Behavior Sensing do for you and your business?

  • Allocate staff optimally

    Know precisely how many sales associates you need and where they should be stationed to optimize store management and the customer experience.

  • Assess customer behavior

    Position products strategically by analyzing in-store customer movement and dwell times in each section.

  • Analyze customer flow

    Develop more effective marketing strategies using comparative analytics of customer flows at each store.

See how Nexshop Marketing works in the real world

Find out how Nexshop Behavior Sensing can improve marketing based on customer analysis.

Features

Take a closer look

  • Flexible staff management

    Enhance store operation efficiency by having the right amount of staff based on customer traffic.

  • Product preference

    Place products strategically by tracking customer movement and traffic within the store.

  • Comparison of sales by store

    Get fuller insights on sales patterns using various indicators such as visitor counts, purchases, and spontaneous purchases.

  • Conversion funnel analytics

    Check customer response to products by comparing the sales rate to customer traffic during a set period.

  • In-store customer trends

    Analyze customer traffic in real time and collect data on in-store customers categorized by weather and time of day.

Specifications

  • Sensing Camera
    Type : IP camera
    Stream Format : H.264
    Resolution : Min. 1.3 M pixels or up, HD support
    Input Voltage : PoE
  • Analytics Device
    CPU : icore7 4th generation or higher
    Memory : 4GB or higher

Resources

Read, download, and share

  • Presentation

    Boost your marketing effectiveness with big data analytics

    Download|share

  • Video

    See how Nexshop Behavior Sensing works in the real world

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  • Brief

    RMS for Digital Signage: Optimally maintain digial signage while reducing costs

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Let's talk

Whether you're looking for a specific business solution or just need some questions answered, we're here to help.