Nexshop Behavior Sensing
Create effective marketing with real-time customer data analytics
Boost competitiveness in offline stores
Major Services
- Transform the customer experience with personalized marketing
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Analyze customer flow
Create more effective marketing strategies using comparative analytics of customer flows at each store.
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Analyze customer behavior
Position products strategically by analyzing how customers move in your store and dwell times in each section.
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Analyze demographics
Gather information on the gender and age of customers who visited the store, and plan target marketing by customer characteristics.
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Effective staff allocation
Know precisely how many sales associates you need and where they should be stationed to optimize store management and the customer experience.
Videos
Find out how Samsung Nexshop brings data analytics & contextual marketing to HARMAN NYC.
Find out how Nexshop Behavior Sensing can improve marketing based on customer analysis.
Features
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In-store customer trends
Analyzes customer traffic in real time, and collects data on in-store customers, categorizing by weather and even time of day.
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Conversion funnel analytics
Check the customer response to products by comparing the sales rate to customer traffic during the set period.
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Compare sales by store
Get fuller insights on sales patterns using various indicators such as foot traffic, purchases, and conversion rates
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Product preference
Place products strategically by tracking customer movement and traffic within the store.
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Face Analysis
Understand your customer with Face Analysis to identify gender and age group of visiting customers
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Manage staff flexibly
Enhance store operation efficiency by having the right amount of staff based on customer traffic.
Use Cases
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Collect/analyze customer dataTake full advantage of your data to strategically place products for more effective promotions. -
Analyze marketing effectivenessGain a fuller understanding of how customers behave towards promotions. Comparative analytics of the conversion funnel enables retailers to see how customer traffic leads to sales.
Specifications
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Analytics Device
- CPU : icore7 4th generation or higher
- Memory : 4GB or higher -
Sensing Camera
- Type : IP camera
- Stream Format : H.264
- Resolution : Min. 1.3 M pixels or up, HD support
- Input Voltage : PoE
Related Offerings
Find out more about our offerings
Customers visiting the store will be given with abundant information and joyful experience thanks to the utilization of digital technologies.
Customer satisfaction will be enhanced by utilizing the Omni-channel services based on the mobile devices. The work process at the store will become more efficient and the productivity of sales personnel will be enhanced.
Whether you’re looking for a specific business solution or just need some questions answered, we’re here to help
